terclim by ICS banner
IVES 9 IVES Conference Series 9 WINE AS AN EMOTIONAL AND AESTHETIC OBJECT: IMPACT OF EXPERTISE

WINE AS AN EMOTIONAL AND AESTHETIC OBJECT: IMPACT OF EXPERTISE

Abstract

Wine tasting has been shown to provide emotions to tasters (Coste et al. 2018). How will expertise impact this emotional response? Burnham and Skilleås (2012) reported that the cultural, experiential, and aesthetic competencies characterize an expert in wine compared to a novice. Although there is no consensual definition of an aesthetic experience, Burnham and Skilleås (2012) reported that aesthetic appreciation is “disinterested, normative for others and communicable” in comparison to sensory pleasure. In another sector where the emotional impact takes an important place, the artistic sector, Leder et al. (2014) demonstrated that expertise exerts an influence on cognitive and emotional processing, which results in attenuated emotional reactions. Paasschen et al. (2015) reported that the cognitive aspects of artistic evaluation, relating to the aesthetic aspects would strongly depend on expertise, but that the affective components would on the contrary be less affected by the expertise, and consistent between all the observers. These results are consistent with the Kantian notion that an aesthetic position is emotionally distanced. The purpose of this study is to determine the impact of expertise on emotions and aesthetic judgment in wine tasting.

To answer this issue, 20 oenologists, 20 musicians and 20 novices had tasted 6 red wines. Two kinds of emotional responses were measured and previously validated in a wine tasting context. The first one is a conscious and subjective response, the cognitive component of emotion (also called feelings). This response was measured using self-declarative questionnaires. The second kind of emotional response is an unconscious and objective response. The unconscious part of emotions was evaluated with measurement of the response of the autonomic nervous system (heart rate and electrodermal activity). The emotional responses were compared to the aesthetic judgments of wines evaluated with self-declarative questionnaires.

The aim was to evaluate whether there is a contradiction between the supposed distanced declarative response of the expert and the unconscious physiological emotional response. Moreover, the results obtained with musicians allowed to determine whether the impact of the expertise is specific or transposable to another aesthetic field.

 

1. Burnham, D. and Skilleås, O.M. (2012). The aesthetics of wine. Wiley-Blackwell.
2. Coste, A., Sousa, P., & Malfeito-Ferreira, M. (2018). Wine tasting based on emotional responses: An expedite approach to distinguish between warm and cool climate dry red wine styles. Food research international (Ottawa, Ont.), 106, 11–21
3. Leder, H., Gerger G., Brieber D., Schwarz N. (2014). What makes an art expert? Emotion and evaluation in art appreciation. Cognition and emotion. 28(6) : 1137-1147.
4. Van Paasschen, J., Bacci, F., & Melcher, D. P. (2015). The Influence of Art Expertise and Training on Emotion and Preference Ratings for Representational and Abstract Artworks. PloS one, 10(8), e0134241.

DOI:

Publication date: February 9, 2024

Issue: OENO Macrowine 2023

Type: Article

Authors

Inès Elali¹, Gilles de Revel¹, Emilie Paudois¹, Laurent Riquier¹, Katia M’Bailara3,4, Eric Giraud-Héraud², Sophie Tempère¹

1. Univ. Bordeaux, Bordeaux INP, BSA, INRAE, OENO, UMR 1366, ISVV, F-33140 Villenave d’Ornon, France
2. Univ. Bordeaux, CNRS, BSE, UMR 6060, INRAE, F-33600 Pessac, France
3. Univ. Bordeaux, LabPsy, EA 4139, France 
4. Hospital Charles Perrens, Bordeaux, France

Contact the author*

Keywords

emotions, expertise, aesthetic, sensory analysis

Tags

IVES Conference Series | oeno macrowine 2023 | oeno-macrowine

Citation

Related articles…

INFLUENCE OF THE NITROGEN / LIPIDS RATIO OF MUSTS ON THE REVELATION OF AROMATIC COMPOUNDS IN SAUVIGNON BLANC WINE

Production of volatile compounds by yeast is known to be modulated by must nitrogen. Nevertheless, various parameter of must quality have an impact on yeast fermentation. In this study we propose to evaluate the impact of nitrogen / lipids balance on a Sauvignon Blanc grape juice (Val de Loire).
Must was prepared from the same grapes at pilot scale. Three modalities were carried out: direct pressing, direct pressing with a pre-fermentation cold stabulation and pellicular maceration before pressing.

HYBRID GRAPEVINE CV BACO BLANC, BETWEEN TRADITION AND MODERNISM: FOCUS ON ENDOGENOUS EUGENOL AS RESISTANCE FACTOR TO BOTRYTIS CINEREA

The well-known antifungal and antibiotic molecule, eugenol, is widely spread in various plants including clove, basil and bay. It is also abundant in the hybrid grapevine cultivar (cv) Baco blanc (Vitis vi-nifera x Vitis riparia x Vitis labrusca), created by François Baco (19th century) in the Armagnac region. This study confirmed this cv as highly resistant to Botrytis cinerea by comparing fruit rot incidence and severity with two Vitis vinifera cultivars: Folle Blanche and Ugni Blanc. We have demonstrated the efficiency of eugenol in vitro, by further investigating the effect of small concentrations of eugenol, 3 to 4 ppm (corresponding to IC10), on B. cinerea. By comparing the two major modes of action (direct or volatile antibiosis), the vapour inhibiting effect of eugenol was more powerful. In the skin of Baco blanc berry, the total eugenol concentration reached a maximum at veraison, i.e. 1118 to 1478 μg/kg.

DEVELOPMENT OF BIOPROSPECTING TOOLS FOR OENOLOGICAL APPLICATIONS

Wine production is a complex biochemical process that involves a heterogeneous microbiota consisting of different microorganisms such as yeasts, bacteria, and filamentous fungi. Among these microorganisms, yeasts play a predominant role in the chemistry of wine, as they actively participate in alcoholic fermentation, a biochemical process that transforms the sugars in grapes into ethanol and carbon dioxide while producing additional by-products. The quality of the final product is greatly influenced by the microbiota present in the grape berry, and the demand for indigenous yeast starters adapted to specific grape must and reflecting the biodiversity of a particular region is increasing. This supports the concept that indigenous yeast strains can be associated with a “terroir”.

WINE SWIRLING: A FIRST STEP TOWARDS THE UNLOCKING OF THE WINE’STASTER GESTURE

Right after the pouring of wine in a glass, a myriad of volatile organic compounds, including ethanol, overwhelm the glass headspace, thus causing the so-called wine’s bouquet [1]. Otherwise, it is worth noting that during wine tasting, most people automatically swirl their glass to enhance the release of aromas in the glass headspace [1]. About a decade ago, Swiss researchers revealed the complex fluid mechanics underlying wine swirling [2]. However, despite mechanically repeated throughout wine tasting, the consequences of glass swirling on the chemical space found in the headspace of wine glasses are still barely known.

PROTEOMIC STUDY OF THE USE OF MANNOPROTEINS BY OENOCOCCUS OENI TO IMPROVE MALOLACTIC FERMENTATION

Malolactic fermentation (MLF) is a desired process to decrease acidity in wine. This fermentation, carried out mostly by Oenococcus oeni, is sometimes challenging due to the wine stress factors affecting this lactic acid bacterium. Wine is a harsh environment for microbial survival due to the presence of ethanol and the low pH, and with limited nutrients that compromise O. oeni development. This may result in slow or stuck fermentations. After the alcoholic fermentation the nutrients that remain in the medium, mainly released by yeast, can be used in a beneficial way by O. oeni during MLF.