terclim by ICS banner
IVES 9 IVES Conference Series 9 WINE AS AN EMOTIONAL AND AESTHETIC OBJECT: IMPACT OF EXPERTISE

WINE AS AN EMOTIONAL AND AESTHETIC OBJECT: IMPACT OF EXPERTISE

Abstract

Wine tasting has been shown to provide emotions to tasters (Coste et al. 2018). How will expertise impact this emotional response? Burnham and Skilleås (2012) reported that the cultural, experiential, and aesthetic competencies characterize an expert in wine compared to a novice. Although there is no consensual definition of an aesthetic experience, Burnham and Skilleås (2012) reported that aesthetic appreciation is “disinterested, normative for others and communicable” in comparison to sensory pleasure. In another sector where the emotional impact takes an important place, the artistic sector, Leder et al. (2014) demonstrated that expertise exerts an influence on cognitive and emotional processing, which results in attenuated emotional reactions. Paasschen et al. (2015) reported that the cognitive aspects of artistic evaluation, relating to the aesthetic aspects would strongly depend on expertise, but that the affective components would on the contrary be less affected by the expertise, and consistent between all the observers. These results are consistent with the Kantian notion that an aesthetic position is emotionally distanced. The purpose of this study is to determine the impact of expertise on emotions and aesthetic judgment in wine tasting.

To answer this issue, 20 oenologists, 20 musicians and 20 novices had tasted 6 red wines. Two kinds of emotional responses were measured and previously validated in a wine tasting context. The first one is a conscious and subjective response, the cognitive component of emotion (also called feelings). This response was measured using self-declarative questionnaires. The second kind of emotional response is an unconscious and objective response. The unconscious part of emotions was evaluated with measurement of the response of the autonomic nervous system (heart rate and electrodermal activity). The emotional responses were compared to the aesthetic judgments of wines evaluated with self-declarative questionnaires.

The aim was to evaluate whether there is a contradiction between the supposed distanced declarative response of the expert and the unconscious physiological emotional response. Moreover, the results obtained with musicians allowed to determine whether the impact of the expertise is specific or transposable to another aesthetic field.

 

1. Burnham, D. and Skilleås, O.M. (2012). The aesthetics of wine. Wiley-Blackwell.
2. Coste, A., Sousa, P., & Malfeito-Ferreira, M. (2018). Wine tasting based on emotional responses: An expedite approach to distinguish between warm and cool climate dry red wine styles. Food research international (Ottawa, Ont.), 106, 11–21
3. Leder, H., Gerger G., Brieber D., Schwarz N. (2014). What makes an art expert? Emotion and evaluation in art appreciation. Cognition and emotion. 28(6) : 1137-1147.
4. Van Paasschen, J., Bacci, F., & Melcher, D. P. (2015). The Influence of Art Expertise and Training on Emotion and Preference Ratings for Representational and Abstract Artworks. PloS one, 10(8), e0134241.

DOI:

Publication date: February 9, 2024

Issue: OENO Macrowine 2023

Type: Article

Authors

Inès Elali¹, Gilles de Revel¹, Emilie Paudois¹, Laurent Riquier¹, Katia M’Bailara3,4, Eric Giraud-Héraud², Sophie Tempère¹

1. Univ. Bordeaux, Bordeaux INP, BSA, INRAE, OENO, UMR 1366, ISVV, F-33140 Villenave d’Ornon, France
2. Univ. Bordeaux, CNRS, BSE, UMR 6060, INRAE, F-33600 Pessac, France
3. Univ. Bordeaux, LabPsy, EA 4139, France 
4. Hospital Charles Perrens, Bordeaux, France

Contact the author*

Keywords

emotions, expertise, aesthetic, sensory analysis

Tags

IVES Conference Series | oeno macrowine 2023 | oeno-macrowine

Citation

Related articles…

GRAPE SPIRITS FOR PORT WINE PRODUCTION: SCREENING THEIR AROMA PROFILE

Port is a fortified wine, produced from grapes grown in the demarcated Douro region. The fortification process consists in the addition of a grape spirit (77% v/v) to the fermenting juice for fermentation interruption, resulting in remaining residual sugars in the wine and increased alcohol content (19-22%). The approval of grape spirits follows the Appellation (D.O. Port wine) rules1 and it is currently carried out based on analytical control and on sensory evaluation done by the public Institute that upholds the control of the quality of Douro Appellation wines. However, the producers of Port wines would like to have more information about quality markers of grape spirits.

HOW TO EVALUATE THE QUALITY OF NATURAL WINES?

The movement of Natural wines has clearly increased in the last few years, to reach a high demand from consumers nowadays. Switzerland has not been left out of this movement and has created a dedicated association in 2021. This association has the ambition to develop a specific tasting sheet for natural wines. The study of the tasting notes shows that the olfactory description of wines is recent but predominant today. But wine is a product makes to be drunk and not (just) to smell it. Based on these findings, a new 100-point tasting sheet has been developed. The main characteristics are 1) an evaluation in the mouth before the description of the olfaction, 2) to give 50% of the points on the judgment for the mouth characteristics, 3) to pejorate the visual aspects only if the wine is judged as “not drinkable” and 4) to express personal emotions.

NEW INSIGHTS INTO VOLATILE SULPHUR COMPOUNDS SCALPING ON MICROAGGLOMERATED WINE CLOSURES

The evolution of wine during bottle ageing has been of great interest to ensure consistent quality over time. While the role of wine closures on the amount of oxygen is well-known [1], closures could also play other roles such as the scalping phenomenon of flavour compounds. Flavour scalping has been described as the sorption of flavour compounds by the packaging material, which could result in losses of flavour intensity. It has been reported in the literature that volatile sulphur compounds (VSC) can be scalped on wine closures depending on the type of closure (traditional and agglomerated cork, screw-cap, synthetic [2]).

SUB-CRITICAL WATER: AN ORIGINAL PROCESS TO EXTRACT ANTIOXIDANTS COMPOUNDS OF WINE LEES

Wine lees are quantitatively the second most important wine by-product after grape stems and marc [1]. In order to recycle, distilleries recovered ethanol and tartaric acid contained in wine lees but yeast biomass is often unused. It has already been demonstrated that this yeast biomass could be upcycled to produce yeast extracts of interest for wine chemical stabilization [2]. In addition, it is well known that lees, during aging, release compounds that preserve wine from oxidation.

IMPACT OF MUST NITROGEN DEFICIENCY ON WHITE WINE COMPOSITION DEPENDING ON GRAPE VARIETY

Nitrogen (N) nutrition of the vineyard strongly influences the must and the wine compositions. Several chemical markers present in wine (i.e., proline, succinic acid, higher alcohols and phenolic compounds) have been proposed for the cultivar Chasselas, as indicators of N deficiency in the grape must at harvest [1]. Grape genetics potentially influences the impact of N deficiency on grape composition, as well as on the concentration of potential indicators in the wine. The goal of this study was to evaluate if the che- mical markers found in Chasselas wine can be extended for other white wines to indicate N deficiency in the grape must.