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IVES 9 IVES Conference Series 9 OIV 9 OIV 2025 9 Elevating value: favourable value chains and resilient business model 9 Sustainable geographical indications? Inclusion of sustainability criteria in the Denomination of Origin Campos de Cima da Serra, Brazil

Sustainable geographical indications? Inclusion of sustainability criteria in the Denomination of Origin Campos de Cima da Serra, Brazil

Abstract

The objective of this study is to assess the potential for integrating sustainability guidelines into Geographical Indications of wine, especially in the case of the Denomination of Origin Campos de Cima da Serra (CCS), Brazil. Sustainability is an important topic to the wine sector and several wine regions have been developing their own programs and frameworks, in terms of management and self-assessment. However, the integration of sustainability practices into geographical indications is not evident, especially when it comes to Specifications Notebook (SN). CCS is a relatively new wine region in Brazil that has emerged over the last 25 years. The DO, expected to be filed for registration in 2025, intends to be the first region in Brazil with sustainability criteria in the SN. The study was based on the BaccuS platform, and had a broad scope, including environmental, social, economic, political-institutional and territorial dimensions. The diagnosis pointed out several ongoing actions and the presence of certifications such as globalgap and food safety. Based on the diagnosis, four main themes were identified that could potentially be integrated into the SN: circular economy, biodiversity, agricultural practices, and valorization of DO and territory. The format is being evaluated for validation with producers.

DOI:

Publication date: September 22, 2025

Issue: 46th World Congress of Vine and Wine

Type: Oral

Authors

Shana Sabbado Flores1, Jorge Tonietto2, Juliana Toniolo Rossatto1

1 Programa de Pós-Graduação em Viticultura e Enologia (PPGVE), Instituto Federal do Rio Grande do Sul (IFRS)
2 Empresa Brasileira de Pesquisa Agropecuária (Embrapa Uva e Vinho)

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Tags

IVES Conference Series | OIV | OIV 2025

Citation

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