Terroir 1996 banner
IVES 9 IVES Conference Series 9 Les justifications “terroirs” en terme de marketing: les conditions sont réunies pour une rencontre de qualité entre le consommateur moderne et le vin

Les justifications “terroirs” en terme de marketing: les conditions sont réunies pour une rencontre de qualité entre le consommateur moderne et le vin

Abstract

Content of the article

DOI:

Publication date: March 2, 2022

Issue: Terroir 1998

Type: Article

Authors

MICHEL BOURQUI

Administrateur OIV, “Entreprise, Communication, Education” – Délégué Général AUIV

Tags

IVES Conference Series | Terroir 1998

Citation

Related articles…

Short-term canopy strategies to enhance grapevine adaptation to climate change

Context and purpose of the study. Viticulture faces significant challenges due to climate change, with increased frequency of extreme weather events impacting grapevine growth, grape quality, and wine production.

Physiological response to drought and heat stress in the leaves of table grape varieties

Increasingly pronounced climate changes, including prolonged drought periods, pose a significant challenge to the cultivation of table grape varieties.

Sustainable agriculture and food innovation: preserving agrodiversity and advancing vineyard resilience in Madeira

The ISOPlexis – Center for Sustainable Agriculture and Food Technology, University of Madeira, is a research unit that develops activities in the fields of Sustainable Agriculture, Agri-food Technology and Bioeconomy, with focus on agrodiversity monitoring and phenotyping,

Influence of the malolactic fermentation on wine metabolomics or drastic metabolomics changes due to malolactic fermentation

It is well known that lactic acid bacteria modify the wine volatile compound. However, very few data are available regarding metabolite changes that occurred during the malolactic fermentation (MLF).

Shades of shading: chemical and sensory evaluation of riesling grown under various shading techniques

Sun exposure is needed for balanced grape ripening and sugar accumulation but is also one of the main drivers for a premature Riesling ageing