Denial of the wine-growing landscape

This presentation illustrates a series of successful wine businesses, which have managed to counter the downward trend impacting the global industry. How these businesses have been successful is explained through the planning and execution of strategies that focused on a clear and consistent aim in attracting new consumers. These cases add weight to the ehrenbergian position that for a business to be successful it must target new customers as a priority over alternative options like increasing value or improving customer retention.

The research was carried out in the ‘Chianti Classico’ area and it was part of the ‘Chianti Classico 2000’ research project. The performances ‘Sangiovese’ grapevine

Under the pressure of global warming, several wine grape growing regions around the world are increasingly suffering from advanced and compressed phenology; endangering wine character while also creating serious logistic problems. From a physiological standpoint, the issue of delaying ripening is not simple as, in several instances, only a few processes must be delayed (i.e. sugar accumulation into the berries) while other events such as pigmentation and accumulation of other important phenolic compounds should proceed at a normal rate. Thus, the issue of decoupling technological maturity from phenolic maturity is another important consideration. Over the last decades, several research groups have endeavored to establish alternate cultural practices aimed at addressing this decoupling. In some cases, special applications of quite robust and well known practices regarding physiological principles have been utilized, however some completely new techniques are also being studied. In figure 1 of the review, we offer a panorama of the available tools and in the text we elaborate on those having provided most reliable and consistent results under an array of genotypes and environmental conditions. Among these, primary focus is given to post‐veraison—apical to the cluster—leaf removal (that can also be suitably replaced by applications of anti‐transpirants); the use of kaolin against multiple summers’ stresses; and a drastic version of late winter pruning having the potential to postpone ripening into a cooler period with improved grape composition and a limited negative impact on yield and storage reserves replenishment. 

Polyphenols are important compounds involved in many chemical and sensory wine features. In winemaking, adding oenological tannins claims to have positive impacts on wine stability, protection from oxidation and aroma persistence. Polyphenols are antioxidant compounds by either scavenging reactive oxygen and nitrogen species or chelating Fe2+ ions (1). However, as tannins oxidation leads to the formation of highly reactive species (i.e. ortho-quinones), it is still unclear if they have an effective role toward oxidation of wine aromas (2). In this work, we aim at studying the effect of two commercial tannins (proanthocyanidins, ellagitannins) on red wine flavour (mainly aroma) before and after air exposition.

Drought is one of the main challenges for viticulture in the context of global change. The choice of rootstock could be leveraged for vineyard adaptation to drought as we can improve plant performance without modifying the scion variety. However, most of the existing rootstocks, selected over a century ago, have a narrow genetic background which could compromise their adaptive potential.