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IVES 9 IVES Conference Series 9 International Terroir Conferences 9 Category: Terroir 2020 ( Page 14 )

Proceedings of Terroir 2020

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History and innovation of terroirIVES Conference SeriesTerroir 2020

Politics meets terroir. The story of Prosecco – Are GI’s just a protectionist racket?

The recent Free Trade Agreement negotiations between Australia and the European Union have again put the issue of Geographical Indications (GIs) in the spotlight. Australia has long demonstrated its understanding of GIs and maintains a clear and rigorous GI protection system for wine. For many years, Australia’s wine sector was a strong advocate for GIs and a strong system to protect the

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History and innovation of terroirIVES Conference SeriesTerroir 2020

A research agenda for terroir: an empirical, international expert study

Aim: Terroir is a French concept relating the qualities and quality of agricultural products to their physical and socio-cultural place of origin. It is increasingly used by business and policymakers as a marketing technique to provide economic benefits (e.g. Lenglet, 2014; Wine Australia, 2015), and to potentially preserve cultural heritage (e.g. Bauer, 2009) and the environment (e.g. Bowen, 2010)

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