Terroir 1996 banner
IVES 9 IVES Conference Series 9 Concorrenza, qualità, zonazione. Una valutazione economica della relazione tra politiche, regole e strumenti di gestione dei prodotti del territorio

Concorrenza, qualità, zonazione. Una valutazione economica della relazione tra politiche, regole e strumenti di gestione dei prodotti del territorio

Abstract

[English version below]

In questa nota viene analizzata l’importanza della conoscenza del territorio nel funzionamento del mercato dei prodotti alimentari di qualità e nella gestione delle denominazioni di origine.
La denominazione di origine si sta affermando in tutti i mercati alimentari, dopo l’esperienza secolare maturata nel mercato del vino. Iniziative nel campo del turismo, delle produzioni ecologiche, della promozione dello sviluppo, sono collegate alla dimensione territoriale, in risposta ad un generale orientamento della domanda. La conoscenza del territorio è lo strumento fondamentale per la differenziazione orizzontale e verticale in molte province in cui la densità delle denominazioni e delle tipologie di prodotti è ormai elevata.
La diffusione delle Denominazioni di origine sta avvenendo insieme alla affermazione di regole sempre più rigorose per la concorrenza. I responsabili delle denominazioni devono fare sempre riferimento ad espliciti aspetti di qualità nella limitazione dei territori e delle imprese ammesse alla produzione. Il controllo dell’offerta nei mercati agricoli, allo scopo di ridurre le eccedenze, se non è legato alla analisi qualitativa delle potenzialità del territorio genera effetti redistributivi negativi e rischia di essere inefficace.
Infine, l’agricoltura è al centro dell’attenzione come produttrice di esternalità positive e negative. Queste esternalità sono strettamente legate alle potenzialità di produzione di qualità e quindi l’analisi delle caratteristiche del territorio territorio permette di analizzare anche la distribuzione dei benefici o dei costi delle esternalità.

In this note the role of territory knowledge offered by the zoning approach is analyzed, in relation to quality foods market efficiency to the management of protected designation of specific origin. The first relevant source of demand for territory analysis is the spread at European level and in all food markets of Protected Designation of Origin (PDO). Other sources are new products development in the tourism sector, in the organic foods markets, and others. Further sources of demand of territory analysis can be observed in policy making, particularly public interventions for local development like the LEADER program.
A sound knowledge of territory is the basis for horizontal and vertical product differentiation in all cases of strong product differentiation, like that of quality food markets. In the management of PDO product supply, antitrust rules at national and European level, force product managers to work mainly on the territorial analysis instead of quantity controls to control quality.
In the European Common Market Organization for agricultural products, it has been proved that quantity controls which are not well linked to the analysis of product and territory of production can lead to negative welfare effects at producers and consumers level, and also for taxpayers.
In developed countries it is demanded from agriculture to produce positive externalities together with food products. This production is more and more requested and in some cases directly compensated through monetary payments. Only territory analysis can offer a correct knowledge of spatial and individual distribution of these externalities and a correct public policy design.

DOI:

Publication date: March 2, 2022

Issue: Terroir 1998

Type: Article

Authors

BIAGIO PERRETTI

Università della Basilicata Via N. Sauro 85, 85100 Potenza

Tags

IVES Conference Series | Terroir 1998

Citation

Related articles…

Late season canopy management practices to reduce sugar loading and improve color profile of Cabernet-Sauvignon grapes and wines in the high irradiance and hot conditions of California Central Valley

Global warming is accelerating grape ripening, leading to unbalanced wines from fruit with high sugar content but poor aroma and colour development. Reducing the size of the photosynthetic apparatus after veraison has been shown to delay technological ripeness in cool climates, but methods have not been tested in areas with high irradiance and temperature where fruit exposure could have disastrous effects on berry composition. In this Cabernet-Sauvignon trial, we compared the application of an antitranspirant (pinolene), to severe canopy topping and above bunch zone leaf removal, all performed at mid-ripening, with an untouched control. We monitored the vines weekly by measuring stem water potential, gas exchange, fruit zone light exposure. We sampled berries to measure berry weight, total soluble solids, pH, titratable acidity, and the anthocyanin profile. At harvest, we assessed yield components, measured carbon isotope discrimination, rated sunburn on clusters, and produced experimental wines. We submitted harvest samples to metabolomic profiling through PFP-Q Exactive MS/MS and wines to sensory analysis. Application of the antitranspirant significantly reduced stomatal conductance and assimilation rate but did not affect the stem water potential. Inversely, leaf removal and topping increased water potential but did not affect leaf gas exchange. The late topping was the only treatment able to decrease sugar content (up to 2Bx), increase titratable acidity and pH, and improve anthocyanin content because of lower degradation of di-hydroxylated forms. Late leaf removal above the bunch zone increased lightning conditions in the canopy and produced the most significant damage on fruits. Yield components were not affected. This work suggests that late-season canopy management can effectively control ripening speeds and improve grapes and wines. Still, the effect on grape exposure in a critical time must be well balanced to avoid problems with the appropriate technique.

Downscaling of remote sensing time series: thermal zone classification approach in Gironde region

In viticulture, the challenges of local climate modelling are multiple: taking into account the local environment, fine temporal and spatial scales, reliable time series of climate data, ease of implementation and reproducibility of the method. At the local scale, recent studies have demonstrated the contribution of spatialization methods for ground-based climate observation data considering topographic factors such as altitude, slope, aspect, and geographic coordinates (Le Roux et al, 2017; De Rességuier et al, 2020). However, these studies have shown questions in terms of the reproducibility and sustainability of this type of climate study. In this context, we evaluated the potential of MODIS thermal satellite images validated with ground-based climate data (Morin et al, 2020). Previous studies have been encouraging, but questions remain to be explored at the regional scale, particularly in the dynamics of the massive use of bioclimatic indices to classify the climate of wine regions. The results at the local scale were encouraging, but this approach was tested in the current study at the regional scale. Several objectives were set: 1) to evaluate the downscaling method for land surface temperature time series, 2) to identify regional thermal structure variations. We used weekly minimum and maximum surface temperature time series acquired by MODIS satellites at a spatial resolution of 1000 m and downscaled at 500 m using topographical variables. Two types of analyses were performed:

A predictive model of spatial Eca variability in the vineyard to support the monitoring of plant status

[lwp_divi_breadcrumbs home_text="IVES" use_before_icon="on" before_icon="||divi||400" module_id="publication-ariane" _builder_version="4.19.4" _module_preset="default" module_text_align="center" module_font_size="16px" text_orientation="center"...

Upscaling the integrated terroir zoning through digital soil mapping: a case study in the Designation of Origin Campo de Borja

homogeneous zones by intersecting several partial zonings of major factors that influence vineyard growth. Each of them follows specific process from their corresponding disciplines. Soil zoning specifically refers to a Soil Resource Inventory map that has traditionally been generated by conventional soil mapping methods. These methods have shortcomings in reaching fine cartographic and categorical details and involve significant expenses, which undermines their applicability. A new framework named Digital Soil Mapping has introduced quantitative models by statistical techniques to establish soil-landscape relationships and is able to provide intensive scale cartography.

In the present study, a microzoning at 1:10.000 scale is generated from an initial zoning, where the conventional soil map with polytaxic map units is replaced by a new one from digital techniques that disaggregates them. The comparison between the zonings considers a quantitative evaluation of capability for each Homogeneous Terroir Unit by means of the Viticultural Quality Index and its categorization based on its distribution by map. The spatial intersection of both maps gives rise to a confusion matrix in which the flows of class variations after the substitution are assessed.

The results show a five-fold increase in the number of Homogeneous Terroir Units identified and a larger differentiation among them, evidenced by a wider range in the capability index distribution. Both elements are accompanied by an increase in the detection of areas of higher potential within previously undervalued uniform zones.These features are a direct effect of the improvements brought by Digital Soil Mapping techniques and would verify the advantages of their implementation in the Integrated Terroir zoning. Eventually, such new highly detailed terroir units would benefit precision viticulture and sustainable management practices.

Impact of long term agroecological and conventional practices on subsurface soil microbiota in Macabeu and Xarel·lo vineyards

There is a growing trend on the transition from conventional to agroecological management of vineyards. However, the impact of practices, such as reduced-tillage, organic fertilization and cover crops, is not well-understood regarding the soil microbial diversity, and its relationship with the soil physicochemical properties in the subsurface depth near the rooting zone. Soil bacterial diversity is an important contributor towards plant health, productivity and response to environmental stresses. A field experiment was conducted by sampling subsurface soil bacterial community (NGS and qPCR) near to the root zone of Macabeu and Xarel·lo vineyards, located at the Penedes. 3 organic (ECO) and 3 conventional (CON) vineyards, with more than 10 years of respective management were sampled (n=5 each plot). ECO practices did not affect bacterial and fungal abundance but increased significantly the ammonium oxidizing bacteria and alpha-diversity (Inv.Simpson). Interestingly beta-diversity was significantly affected by the management strategy. ANOSIM-tests revealed a significative effect of the management (ecological vs conventional) and plot, on the soil microbial structure (ASV abundance). Main phyla depicted were Proteobacteria, Actinobacteria and Acidobacteria, whose relative abundances were not affected by the management. EdgeR assay revealed a significant increase of Cyanobacteria and decrease of Gemmatimonadetes and Firmicutes phyla in ECO. Interestingly, the grapevine variety was not correlated with the soil microbial community structure. Mantel-test revealed an important correlation (Spearman) of some physicochemical parameters with the soil microbiota structure, in order of importance: texture, EC, pH Ca/Mg, Mg/P, K+, Mg2+, Ca2+, SO42-, and OM. N-NH4 and NTK, which were higher in the ECO managed soils, did not correlated significantly with the soil microbiome population. The results revealed the importance of combining a deep physicochemical characterization of each replicate with the microbial diversity assessment to gain better insights on the relationship between soil microbiome and vineyard management.