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IVES 9 IVES Conference Series 9 Terroir et marché des A.O.C

Terroir et marché des A.O.C

Abstract

Cette communication sera basée sur les résultats d’une étude auprès des consommateurs réalisée par la société G3 pour l’I.N.A.O. sur les attitudes des consommateurs vis à vis des produits de terroir et des A.O.C. et sur un mémoire de DEA soutenu par Monsieur J-C. DURIEUX à l’Université de Paris X Nanterre, consacré aux variables explicatives du comportement d’achat des vins A.O.C.

DOI:

Publication date: March 25, 2022

Issue: Terroir 1996

Type : Poster

Authors

M. BRIAND

Institut National des Appellations d’Origine
138, avenue des Champs Elysées, 75008 Paris

Tags

IVES Conference Series | Terroir 1996

Citation

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