Consumers’ emotional responses elicited by wines according to organoleptic quality

Changes in the rainfall and temperature patterns affect the increase of drought periods becoming one of the major constraints to assure agricultural and crop resilience in the Mediterranean regions. Beside the adaptation of agricultural practices, also the microbial compartment associated to plants should be considered in the crop management. It is known that the microbial community change according to several factors such as soil composition, agricultural management system, plant variety and rootstock.

The impact of viticulture on soil can be determined by comparing the biophysical properties that represent soil health at a particular site and depth with those same properties in soil considered to represent the ‘pre-vineyard’ state (the headland). Information gathered by this method shows the changes in soil properties following the change to viticulture depend on individual vineyard management and environment.

Vineyard yield estimation brings several advantages to the entire wine industry. It can provide useful information to support decision making regarding bunch thinning practices, harvest logistics and marketing strategies, as well as to manage stored wine and cellar tanks allocation. Today, this estimation is performed mainly using manual methods based on destructive bunch sampling.

In Washington State, the majority of winegrape (Vitis vinifera) vineyards are planted to their own roots. This practice is possible due to the lack of established phylloxera populations, and is preferred due to the ease of retraining after damaging winter cold events. However, own-rooted V. vinifera is generally susceptible to most plant parasitic nematodes that attack grape. In Washington State, management of nematodes is dominated by preplant soil fumigation. One practice that may mitigate economic loss due to nematodes is the adoption of nematode-“resistant” rootstocks.

Work aimed at understanding the relationship between a terroir, in the agronomic sense, and the physico-chemical characteristics of grapes or wine are numerous today, as evidenced by the program of this symposium. But for an economist, the central question remains to know how the terroir can intervene in the construction of the economic value of wine and in the differentiation of its prices. Is the terroir effect recognized by the end consumer or is it only an internal adjustment variable in the production systems? Through which indicators can this terroir effect be managed by the various operators in the sector? In the end, isn’t it better to invoke a “territorial effect” that the actors can build, and of which the terroir would be one of the possible components?