Terroir 2010 banner
IVES 9 IVES Conference Series 9 The importance of landscape in wine quality perception: l’importanza del paesaggio nella percezione qualitativa del vino

The importance of landscape in wine quality perception: l’importanza del paesaggio nella percezione qualitativa del vino

Abstract

The wine quality is a characteristic that is both difficult to define and communicate, because the quality attributes can be divided into intrinsic (objective, such as alcohol degree, acidity, colour, grape variety etc.) and hedonistic components (extrinsic) that is based upon a subjective evaluation. That means that the attributes that signal quality to consumers are not always objective, but also extrinsic, which impact on wine preference and is a study in progress. The wine area production seems to be a very important variable influencing consumers’ judgement, because it reflects the wine origin, its quality, its traceability (as variety, climate, soil morphology, wine law assessment). The landscape is an important component of the wine origin and it summarises several wine attributes: e.g. climate and soil for grape quality, the local history and the grape production traditions. The mountain viticulture landscape is also an expression of handwork and authenticity. With the aim to quantify the importance of landscape and frame of mind in wine quality perception and how much they can influence consumers’ decision to purchase wine, using a new statistical test, Choice-Based Conjoint Analysis – CBCA, we have evaluate the relevance of the attribute landscape at four different levels. The results pointed out a direct relation that tie a well conserved and scenographic landscape with the wine quality perception and confirm that landscape is an important factor of the extrinsic wine quality.

Download the PDF

DOI:

Publication date: December 3, 2021

Issue: Terroir 2010

Type: Article

Authors

D. Tomasi (1), F. Gaiotti (1), T. Tempesta (2) 

(1) CRA – Centro di Ricerca per la Viticoltura, via XXVIII Aprile, 26 – 31015 Conegliano (TV) – Italia
(2) Università degli Studi di Padova – Via 8 Febbraio, 2 – 35122 Padova – Italia

Contact the author

Keywords

viticulture, landscape, wine quality perception

Tags

IVES Conference Series | Terroir 2010

Citation

Related articles…

Field-grown Sauvignon Blanc berries react to increased exposure by controlling antioxidant homeostasis and displaying UV acclimation responses that are influenced by the level of ambient light

Leaf removal in the bunch zone is a common viticultural practice with several objectives, yet it has been difficult to conclusively link the physiological mechanism(s) and metabolic berry impact to this widely practiced treatment. We used a field-omics approach1 in a Sauvignon blanc high altitude model vineyard, showing that the early leaf removal in the bunch zone caused quantifiable and stable responses (over years) in the microclimate where the main perturbation was increased exposure. We provide an explanation for how leaf removal leads to the shifts in grape metabolites typically linked to this treatment and confirm anecdotal evidence and previous reports that leaf removal treatment at an early stage of berry development affects “quality-associated” metabolites (monoterpenes and norisoprenoids).

Read More

Optimized grape seed protein extraction for wine fining

The extraction of proteins from grape seeds represents a promising strategy to revalorize wine industry by-products. As a natural endogenous fining agent, grape seed protein (GSE) offers an effective solution for wine clarification [1] without requiring label declaration.

Read More

Regional discrimination of shiraz using targeted and non-targeted analytical approaches

Aims: Shiraz is the most widely cultivated grape variety in Australia, and is grown under a range of viticultural and climatic conditions. Given its importance to the Australian wine sector, a number of studies have been conducted in recent years which involved a comprehensive assessment of grape composition, in order to objectively predict wine quality and style outcomes.

Read More

“Zonation”: interpretation and estimation of “Great zonation” (GZ) following the base methodology of “GRANDE FILIERA” (GF) (Great chain)

Dans des travaux précédents sur le zonage, on a traité de la « Grande Filière », du « terroir », du « territoire », de la «″Terra »″ (« Terre »”), des « Petits zonages ou sub-zonages », du « Grand Zonage », de la qualité (nous en avons classifié plus de quatre-vingt-dix), des « Grands Objectifs » (GO) de l’activité vitivinicole et des moyens utilisés pour les atteindre. Dans le « GRAND ZONAGE » (GZ) nous avons précisé que pour zoner, nous partons des aspects

Read More

Characterization of vine performance using remote sensing tools

Today, a variety of remote sensing tools are used to characterise plant performance. However, the vine is rarely studied, as a major crop specificity is canopy discontinuity. Registered images of the vineyard are anisotropic, therefore difficult to analyse.

Read More