Terroir 2006 banner
IVES 9 IVES Conference Series 9 International Terroir Conferences 9 Terroir 2006 9 Contributions to the definition of terroir (Terroir 2006) 9 The concept of « terroir »: what does that mean ? What is it useful for ? French young adults perception

The concept of « terroir »: what does that mean ? What is it useful for ? French young adults perception

Abstract

Far from complicated discussions on the relevant way to define « terroir », this article deals with the social perception that French young adults (aged from 18 to 30) have of this concept and the way it can help them to become wine consumers. For young adults, « terroir » has two major meanings: on the first hand, through the identification of restricted areas, it allows them to feel as a membership of a local community that they are proud to represent and to further, for example by drinking local wine; on the other hand, consumption of « terroir-products » is a means to struggle against the standardization of ways of life and to stand up for regional know-how and taste’s authenticity. As a result, and in spite of their difficulties to appreciate wine’s flavour, the concept of « terroir » appears important to help young adults to enter the complex universe of wine. Moreover, this issue seems to go past French frontier and concerns nowadays all wine producer countries. The aim is the same everywhere: it consists in charming consumers while offering them a high quality level and a « typicity » of the wine.

DOI:

Publication date: January 12, 2022

Issue: Terroir 2006

Type: Article

Authors

Isabelle SAULLE

Département de sociologie, Université Victor Segalen, Bordeaux 2, 3 ter, place de la Victoire
33076 Bordeaux cedex, France

Contact the author

Keywords

French young adult, social perception, sociology, terroir, wine consumption

Tags

IVES Conference Series | Terroir 2006

Citation

Related articles…

Influence of viticulture on the temporary evolution of the landscape: the case of the AO Ribera del Duero (Central Spain)

The European Landscape Convention (ELC, 2001) defined the landscape as the “part of a territory as perceived by the population and resulting from the action of natural and/or human factors and their interrelationships”. Wine landscapes, protected or not under figures such as cultural landscapes or Cultural heritage, are a clear demonstration of this definition, denoting the interrelationships of the natural environment and the action of the human, which modulates the territory to give the different wine landscapes. This work was focused on the study of the effect of the human factors linked to the cultivation of the vine on the modification of the landscape.

Ultra high pressure liquid chromatography for stilbenes separation and their determination in Burgundy red wines

In this study for the first time, eight natural stilbenes (trans-resveratrol, trans-piceid, cis-piceid, trans-astringin, trans-piceatannol, (+)-trans-s-viniferin, pallidol and hopeaphenol) isolated and purified from Vitis vinifera, were simultaneously separated and analysed within 5 mn by ultra high pressure liquid chromatography coupled with photodiode array detection.

Rare earth elements distribution in grape berries

Rare Earth Elements (REEs) include 15 lanthanides, yttrium and scandium. Their occurrence in soil and plants seems to be closely tied to the geological composition of the underlying mother rock, to the physical and chemical properties of the soil and to the specific ability of the plant to take up and accumulate these microelements.

THE IMPACT OF NON-SACCHAROMYCES YEASTS ON THE WHITE WINE QUALITY

Selected strains of non-Saccharomyces yeasts showed a positive effect on sensory characteristics and aromatic complexity of wine. A sequential microbial culture of non-Saccharomyces and S. cerevisiae species is usually inoculated due to poorer fermentability of non-Saccharomyces species. The aim of the study was to investigate the role of non-Saccharomyces yeasts in the production of white wines. We evaluated how individual combinations of sequential inoculations of non-Saccharomyces and S. cerevisiae species affect the aromatic compounds (volatile thiols and esters) and sensory characteristics of the wines.

Investigating biotic and abiotic stress responses in grafted grapevine cultivars: A comparative study of Cabernet-Sauvignon and Cabernet Volos on M4 rootstock

When grapevine plants are transplanted into already established vineyards, they face multiple challenges, including adverse climate, heavy metal accumulation from agronomic practices [1], and pressure from highly adapted pathogens [2].