Terroir 1996 banner
IVES 9 IVES Conference Series 9 Concorrenza, qualità, zonazione. Una valutazione economica della relazione tra politiche, regole e strumenti di gestione dei prodotti del territorio

Concorrenza, qualità, zonazione. Una valutazione economica della relazione tra politiche, regole e strumenti di gestione dei prodotti del territorio

Abstract

[English version below]

In questa nota viene analizzata l’importanza della conoscenza del territorio nel funzionamento del mercato dei prodotti alimentari di qualità e nella gestione delle denominazioni di origine.
La denominazione di origine si sta affermando in tutti i mercati alimentari, dopo l’esperienza secolare maturata nel mercato del vino. Iniziative nel campo del turismo, delle produzioni ecologiche, della promozione dello sviluppo, sono collegate alla dimensione territoriale, in risposta ad un generale orientamento della domanda. La conoscenza del territorio è lo strumento fondamentale per la differenziazione orizzontale e verticale in molte province in cui la densità delle denominazioni e delle tipologie di prodotti è ormai elevata.
La diffusione delle Denominazioni di origine sta avvenendo insieme alla affermazione di regole sempre più rigorose per la concorrenza. I responsabili delle denominazioni devono fare sempre riferimento ad espliciti aspetti di qualità nella limitazione dei territori e delle imprese ammesse alla produzione. Il controllo dell’offerta nei mercati agricoli, allo scopo di ridurre le eccedenze, se non è legato alla analisi qualitativa delle potenzialità del territorio genera effetti redistributivi negativi e rischia di essere inefficace.
Infine, l’agricoltura è al centro dell’attenzione come produttrice di esternalità positive e negative. Queste esternalità sono strettamente legate alle potenzialità di produzione di qualità e quindi l’analisi delle caratteristiche del territorio territorio permette di analizzare anche la distribuzione dei benefici o dei costi delle esternalità.

In this note the role of territory knowledge offered by the zoning approach is analyzed, in relation to quality foods market efficiency to the management of protected designation of specific origin. The first relevant source of demand for territory analysis is the spread at European level and in all food markets of Protected Designation of Origin (PDO). Other sources are new products development in the tourism sector, in the organic foods markets, and others. Further sources of demand of territory analysis can be observed in policy making, particularly public interventions for local development like the LEADER program.
A sound knowledge of territory is the basis for horizontal and vertical product differentiation in all cases of strong product differentiation, like that of quality food markets. In the management of PDO product supply, antitrust rules at national and European level, force product managers to work mainly on the territorial analysis instead of quantity controls to control quality.
In the European Common Market Organization for agricultural products, it has been proved that quantity controls which are not well linked to the analysis of product and territory of production can lead to negative welfare effects at producers and consumers level, and also for taxpayers.
In developed countries it is demanded from agriculture to produce positive externalities together with food products. This production is more and more requested and in some cases directly compensated through monetary payments. Only territory analysis can offer a correct knowledge of spatial and individual distribution of these externalities and a correct public policy design.

DOI:

Publication date: March 2, 2022

Issue: Terroir 1998

Type: Article

Authors

BIAGIO PERRETTI

Università della Basilicata Via N. Sauro 85, 85100 Potenza

Tags

IVES Conference Series | Terroir 1998

Citation

Related articles…

CONSUMER PERCEPTION OF INTERSPECIFIC HYBRID RED WINE COLOR IN RELATION TO ANTHOCYANIN PROFILE AND CHEMICAL COLOR PARAMETERS

Interspecific hybrid winegrapes are of growing interest in the context of climate change based on their disease resistance and cold hardiness. In addition to a need for increased understanding of their chemical composition, there is little empirical evidence on the consumer perception of non-vinifera wine. Phenolic compounds, and particularly color, play an important organoleptic and quality determination role in wine, but can vary significantly in interspecific hybrid wines compared to wines produced from Vitis vinifera cultivars [1, 2, 3]. Anecdotally, the variation in anthocyanin species, interactions, and concentrations in interspecific hybrids could result in a variance from“vinifera-like” wine color.

Identification of a stable epi-allele associated with flower development and low bunch compactness in a somatic variant of Tempranillo Tinto

Grapevine cultivars are vegetatively propagated to preserve their varietal characteristics. However, spontaneous somatic variations that occur and are maintained during cycles of vegetative growth offer opportunities for the natural improvement of traditional grape cultivars. One advantageous trait for winegrowing is reduced bunch compactness, which decreases the susceptibility to pests and fungal diseases and favor an even berry ripening.

Grapevine sugar concentration model in the Douro Superior, Portugal

Increasingly warm and dry climate conditions are challenging the viticulture and winemaking sector. Digital technologies and crop modelling bear the promise to provide practical answers to those challenges. As viticultural activities strongly depend on harvest date, its early prediction is particularly important, since the success of winemaking practices largely depends upon this key event, which should be based on an accurate and advanced plan of the annual cycle. Herein, we demonstrate the creation of modelling tools to assess grape ripeness, through sugar concentration monitoring. The study area, the Portuguese Côa valley wine region, represents an important terroir in the “Douro Superior” subregion. Two varieties (cv. Touriga Nacional and Touriga Franca) grown in five locations across the Côa Region were considered. Sugar accumulation in grapes, with concentrations between 170 and 230 g l-1, was used from 2014 to 2020 as an indicator of technological maturity conditioned by meteorological factors. The climatic time series were retrieved from the EU Copernicus Service, while sugar data were collected by a non-profit organization, ADVID, and by Sogrape, a leading wine company. The software for calibrating and validating this model framework was the Phenology Modeling Platform (PMP), version 5.5, using Sigmoid and growing degree-day (GDD) models for predictions. The performance was assessed through two metrics: Roots Mean Square Error (RMSE) and efficiency coefficient (EFF), while validation was undertaken using leave-one-out cross-validation. Our findings demonstrate that sugar content is mainly dependent on temperature and air humidity. The models achieved a performance of 0.65

Oxidability of wines made from Spanish minority grape varieties

The phenolic profile of a wine plays an essential role in its oxidative capacity and in both white and red wines it defines its shelf life[1]. The study of minority varieties to produce wines with peculiar characteristics necessarily includes the phenolic and oxidative characterization of the wines produced. This paper presents the study of wines made from 24 minority and majority white and red grape varieties, focusing on phenolic characteristics (total phenols, slightly polymerized phenols, highly polymerized phenols, anthocyanins…), color, as well as parameters related to the oxidability of the wines and their capacity to consume oxygen [2].

Petiole phosphorus concentration is controlled by the rootstock genetic background in grapevine: is this a key for understanding rootstock conferred vigour?

Grapevine, Vitis vinifera, requires grafting on Phylloxera tolerant rootstocks of American origin in most viticultural areas of the world. The most commonly used species in rootstock creation are V. berlandieri, V. riparia and V. rupestris. Rootstocks not only provide tolerance to Phylloxera but assure the supply of water and mineral nutrients to the scion. The objective of this work was to determine to what extent rootstocks of different parentages alter the mineral composition of petioles of grapevine.