Climate variability and its effects in the Penedès vineyard region (NE Spain)

Different from wild species in arid and semiarid conditions, cultivated species are very sensitive to drought and, beyond some stress thresholds, food production is not possible

This presentation illustrates a series of successful wine businesses, which have managed to counter the downward trend impacting the global industry. How these businesses have been successful is explained through the planning and execution of strategies that focused on a clear and consistent aim in attracting new consumers. These cases add weight to the ehrenbergian position that for a business to be successful it must target new customers as a priority over alternative options like increasing value or improving customer retention.

REVINE is a 3 year European projected funded by PRIMA programme which proposes the adoption of regenerative agriculture practices with an innovative and original perspective, in order to improve the resilience of vineyards to climate change in the Mediterranean area. The potential for innovation lies in developing and combining new approaches that make agriculture more environmentally sustainable and enable a circular economy capable of improving farmers’ incomes. Primarily REVINE aims to improve soil health and biodiversity by promoting the multiplication of soil saprophytic microorganisms and the presence of useful microorganisms linked to the life cycle of the plant, such as rhizobacteria (PGPR) and fungi (PGPF) that promote plant growth which, in addition to increasing plant performance, increase tolerance to biotic and abiotic stresses.

Brettanomyces bruxellensis, commonly referred to as “Brett,” is one of the most notorious microorganisms implicated in wine spoilage. This yeast species has developed a noteworthy resistance to sulfur dioxide, a widely used preservative in winemaking, prompting the wine industry to seek new antimicrobial agents.

AIM: Valpolicella is a renowned Italian wine-producing region (Paronetto, 1981). Wines produced in its different sub-regions are anecdotally believed to be aromatically different, although there is no systematic study addressing the chemical bases of such diversity