terclim by ICS banner
IVES 9 IVES Conference Series 9 International Congress on Grapevine and Wine Sciences 9 2ICGWS-2023 9 Acceptability of canned wines: effect of the level of involvement of consumers and type of wine

Acceptability of canned wines: effect of the level of involvement of consumers and type of wine

Abstract

In recent years there has been a growing demand for alternative packaging designs in the food industry focused on diminishing the carbon footprint. Despite the environmental advantages of cans versus bottles, the traditional environment of wine has hindered the establishment of less contaminant containers. In this context, the objective of this study was to understand and generate knowledge about consumers´ perception of canned wines in comparison to bottled wines.

A total of 127 wine consumers from La Rioja and surroundings participated (traditional wine region). Each consumer evaluated the quality and liking of two young wines (white and red). Each wine was presented in duplicate, but with two different information: “wine in bottle” and “wine in can”. In addition, consumers described the samples using the RATA method. Finally, the involvement of the participants in wine was evaluated through 23 items in a Likert scale. [1]

Four groups of consumers with low (n=16), low-intermediate (n=35), intermediate-high (n=50) and high (n=26) levels of involvement were identified. A two-way ANOVA was calculated for each type of wine (white or red) with level of involvement of the judges and packaging as fixed factors. Consumers with the highest level of involvement perceived canned white wines as lower in quality, and they were less preferred, as they perceived them as more alcoholic and bitter than bottled wines. For red wines, the canned sample was perceived lower in quality, and less preferred than bottled wine regardless of the level of consumer involvement as the wine was perceived with higher notes of reduction (rotten eggs, rubbish) and undergrowth (mouldy).

In overall results show that average traditional wine consumer (except for highly involved) would accept white wines in cans, while they show lower tolerance to canned red wines in comparison to bottled wine.

References

1) Oyinseye P. et al. (2022) Multidimensional representation of wine drinking experience: Effects of the level of consumers’ expertise and involvement. Food Qual. Pref., 98: 104536.

DOI:

Publication date: October 13, 2023

Issue: ICGWS 2023

Type: Poster

Authors

C. Martínez Rodríguez1, M. González-Hernández1, C. Castillo Rio1*, P. Fernández-Zurbano1, D. Valentin2, M.  Sáenz-Navajas1

1Instituto de Ciencias de la Vid y del Vino (Universidad de La Rioja-Consejo Superior de Investigaciones Científicas-Gobierno de La Rioja). Departamento de Enología, Logroño, La Rioja, Spain
2Centre des Sciences du Goût et de l’Alimentation, AgroSup Dijon, CNRS, INRAE, Université Bourgogne Franche-Comté, Dijon, France

Contact the author*

Keywords

cognitive, perception, alternative packaging, quality perception

Tags

2ICGWS | ICGWS | ICGWS 2023 | IVES Conference Series

Citation

Related articles…

Exploring the genetic diversity of leaf flavonoids content in a set of Iberian grapevine cultivars: preliminary results

The use of grapevine genetic diversity is a way to mitigate the negative impacts of climate change on viticulture systems. Leaf epidermal flavonoids (including flavonols and anthocyanins) are involved in plant defense mechanisms against environmental stresses, like high temperatures or excessive solar radiation [1,2]. Among other factors, they modulate light absorption, which reduces photoinhibition processes in photosynthetic tissues [1]. Therefore, the identification of grapevine cultivars with an increased content on leaf epidermal flavonoids arises as a potential avenue to improve grapevine tolerance to some detrimental environmental stresses.

Volatilome in grapevine leaves is defined by the variety and modulated by mycorrhizal symbiosis

Volatile organic compounds (VOCs) constitute a diverse group of secondary metabolites key for the communication of plants with other organisms and for their adaptation to environmental and biotic stresses. The emission of these compounds through leaves is also affected by the interaction of plants with symbiotic microorganisms, arbuscular mycorrhizal fungi (AMF) among them [1]. Our objective was to know the concentration and profile of VOCs emitted by the leaves of two grapevine varieties (Tempranillo, T, and Cabernet Sauvignon, CS, grafted onto R110 rootstocks), inoculated or not with a consortium of five AMF (Rhizophagus irregularis, Funneliformis mosseae, Septoglomus deserticola, Claroideoglomus claroideum and C. etunicatum).

Stomatal abundance in grapevine: developmental genes, genotypic variation, and physiology

Grapevine cultivation is threatened by the global warming, which combines high temperatures and reduced rainfall, impacting in wine quality and even plant survival. Breeding for varieties resilient to these challenges must address plant traits such as tolerance to supraoptimal temperatures and optimized water use efficiency while minimizing productivity and quality losses. Stomatal abundance (SA) determines the maximum leaf potential for transpiration and thus water loss and cooling. Since SA results from a developmental process during leaf emergence and growth, knowledge on the genetic control of this process would provide specific targets for modification.

Exploring intra-vineyard variability with sensor- and molecular-based approaches 

The application of remote and proximal sensing is a fast and efficient method to monitor grapevine vegetative and physiological parameters and is considered valuable to derive information on associated yield and quality traits in the vineyard. Further details can be obtained by the application of molecular analysis at the gene expression level aiming at elucidating how pathways controlling the formation of different grape quality traits are influenced by spatial variability. This work aims at evaluating intra-vineyard variability in grape composition at harvest and at comparing this with remotely sensed canopy vegetation data and molecular-based approaches.

Towards a better understanding of cultivar susceptibility to esca disease: results from a pluriannual common garden monitoring

Grapevine (Vitis vinifera L.) exhibits a high level of genetic and phenotypic diversity among the approximately 6000 cultivars recorded. This perennial crop is highly vulnerable to numerous fungal diseases, including esca, which is a complex vascular pathology that poses a significant threat to the wine sector, as there is currently no cost-efficient curative method[1]. In this context, an effective approach to mitigate the impact of such diseases is by leveraging the crop’s genetic diversity. Indeed, susceptibility to esca disease appears to vary between cultivars, under artificial or natural infection. However, the mechanisms and varietal characteristics underlying cultivar susceptibility to esca are still unknown.